I.D.E.A. developed a deep, multi-user, multi-portal application that enables all of Infiniti’s USA dealerships to be reviewed and rated by field inspectors. The results are recorded onsite via iPads (uploading photos and comments) and submitted to headquarters and other admin users including regional managers and the dealerships themselves. The system called for a robust networked [...]
Precision Dynamics asked IDEA to develop an Invoice Creator that would also enroll, profile and cross reference all of their contractors. Everything from a supplier’s contact info down to their shirt size is recorded and filed to help expedite finding the right contractor for the right job, as well as getting their invoices and payments [...]
I.D.E.A. designed and produced a nationwide Bulletin Hub for all their dealers that was met with great success a mere week after its launch. This online information center is capable of disseminating relevant bulletins concerning products, recalls, training, etc. to hundreds of dealerships aided with its highly discriminating filtering system. This particular app includes filtering [...]
When Makita USA decided to create a 100 Year Anniversary Event to celebrate with their top dealers they realized they were faced with a monumental task that would add a lot of pressure to their in-house marketing department. So they sent out an RFP to several top Event organizers and guess who won... You get [...]
Makita USA, Inc. hired IDEA to write and produce one of the most important videos they ever made, a video that would celebrate their 100 year anniversary and define their brand essence for the future. IDEA incorporated the historical milestones of Makita's successful past and fused them into a larger story that encompassed the "building spirit [...]
Suzuki Motor of America had a ton of Powerpoint presentations that they needed converted, updated and augmented to create a program of 7 eLearning modules concerning their marine motors. Working closely with Suzuki's eLearning department, IDEA repurposed as much of the Powerpoint presentations as possible and created new content when needed to ensure they produced a highly instructive, [...]
Kawasaki Motorcycle division hired IDEA to create a consumer facing online video to explain the benefits of their ABS (Anti-lock Braking System) models. After extensive location scouting, storyboarding and pre-production research, IDEA produced an entertaining video that maintained Kawasaki's core brand essence all the while fulfilling the educational aspects of the brief.
Yamaha Motor Corporation, U.S.A. had produced individual competitive model shootout style videos for their side by side brand and wanted them incorporated into an eLearning module. I.D.E.A. worked with Yamaha to create a "newsroom" style format program that featured a news anchorwoman introducing each of the side by side videos as well as offering a summary [...]
In collaboration with Gart Sutton and Associates, I.D.E.A. created a series of service writer modules for BRP dealerships. Video and photography was used to more effectively communicate best practice concepts and procedures. Sections were also included on how to handle customer objections and problems that could potentially occur during the vehicle service process.
Luxury is the image portrayed by The Lincoln Motor Company. As a way of driving home this concept to their dealership sales force, I.D.E.A., in collaboration with PDI, created an elegantly designed eLearning module. Video and a minimalistic interface were used to inspire the learner on methods that they could use with their customers in way that would solidify [...]
Kawasaki Motorcycle wanted to assure their customers that the KX450F new pneumatic shock absorbers were easy to adjust and maintain. I.D.E.A. produced a 3 minute Online Video that fused hard facts about the air-shocks with exciting, high-performance motocross riding utilizing a Red HD Camera to capture amazing crane shots. Kawasaki decided to use the video not only on [...]
Endologix decided to present the technological advances of their innovative medical stents at their London Trade Show. I.D.E.A. wrote, storyboarded and produced a 5 minute Video utilizing 3ds Max animation and After Effects compositing. The 5 minute video resided on an impressive ten by twenty foot monitor where the all encompassing, entertaining video grabbed the attention [...]
Disney Consumer Products asked us to showcase the breadth and beauty of their worldwide licensed merchandise for inhouse motivational purposes. I.D.E.A., in partnership with Ideapiphany, wrote, storyboarded and produced a 3 minute Sizzler Video utilizing Maya, 3ds Max animation and After Effects compositing. Disney Consumer Products was so impressed with the video that they decided to [...]
Kawasaki Motorcycle updated their overall sales training strategy with m-Learning They asked I.D.E.A. to create the mLearning iPad App that delivered new model modules with synch to the Kawasaki LMS. The learning and sales tool helped support the sales staff with mobile capability.
Kawasaki Motorcycle wanted to revamp the look and functionality of their LMS landing pages to better engage learners. IDEA designed the landing pages with video and graphics that provided interest and more readily available information for the technical learners. The portal helped encourage learners to return to get current information and participate in training.
Kawasaki Motor Corp. added eLearning to their overall technical dealership training strategy. IDEA helped develop eLearning standards as a cost effective method that readily delivered eLearning programs 24/7. Furthermore, IDEA has continued to provide eLearning programs for Kawasaki that are captivating and effective for dealership and technical personnel since 2005.
Kawasaki Motorcycle needed an entirely new set of elearning tools to rejuvenate their sales training. IDEA helped create proprietary eLearning standards for Kawasaki, including templates and training as a cost effective method that delivered eLearning programs 24/7. Kawasaki continues to partner with IDEA since 2011 on their ongoing sales programs. IDEA developed 2-3 programs a month that captivates [...]
IDEA created several microsites to encourage users to participate in symposium workshops, educational seminars, customer support and client testimonials. Users of the sites were able to browse or search topics of interest, select and create a customized itinerary with printout, email notifications and sharing abilities. Functionality helped lead to growth of customer database and increased user [...]
Nissan required a Vendor Vehicle Purchase website that would help explain and make the purchase process easier for their program. IDEA developed a website that was engaging and informative with maintenance and updates for the past 13 years. The redesign increased sales by 100%.
American Honda Motor Co. updated their overall training strategy for their PowerSports division with eLearning. And they turned to IDEA to develop their award winning interactive eLearning programs for a variety of their new model introductions and updates. IDEA has produced online training programs that are captivating and effective for dealership and technical personnel since 2000.
American Suzuki needed to add new ways of learning for their motorcycle technicians within the dealerships. IDEA developed award winning interactive eLearning programs. IDEA has continued to produce captivating and effective online training programs for dealership and technical personnel since 2001.
Northrop Grumman wanted to help build public excitement over their Lunar Crater Observation mission to the moon. IDEA developed an interactive game where players guided rockets toward the moon to create impacts that could be analyzed for water content. The interactive game was first introduced at an exhibit kiosk and was so successful that Northrop Grumman decided [...]
American Honda Motor Co. needed support for their automotive elearning development. IDEA developed technical, service and sales interactive elearning programs. The training programs proved captivating and effective for dealership and technical personnel online training. IDEA took pride in having finished all projects before deadline and within budget.
Beckman Coulter needed a high profile tool to market their new Middleware Products. I.D.E.A. produced a series of videos that utilized 2D animation, cgi screen demos and live video footage all orchestrated to help guide customers through the features and benefits of the Middleware Products. The videos were optimized to perform for a variety of [...]